May
29th

Social Media is a Cocktail Party: Why You Already Know the Rules of Social Media Marketing (Paperback)

Files under social media books | Posted by Onye

Social Media is a Cocktail Party: Why You Already Know the Rules of Social Media Marketing

Review
“Corporate marketers charging into the unfamiliar waters of social media can have the same effect as crashing a cocktail party uninvited and uninformed about rules, etiquette and people–thereby alienating the very communities they’re trying to reach. That’s why “Social Media is a Cocktail Party” is such a useful paradigm for understanding how best to understand the strategy and tactics for marketing on the social web. Jim Tobin and Lisa Braziel have crafted a clever (more…)

Technorati Tags: , , , , , , ,

  • Share/Save/Bookmark


7 Responses to “Social Media is a Cocktail Party: Why You Already Know the Rules of Social Media Marketing (Paperback)”

  1. By Lupe on May 29, 2009 | Reply

    5.0 out of 5 stars
    An Easy Read and a MUST Read For Any Business Owner
    First off, it’s easy to read. The analogies never end and while I’m a tech person with a firm understanding of social media the analogies just confirmed so much for me and even…

  2. By Jahdahdieh on May 29, 2009 | Reply

    5.0 out of 5 stars
    Easy to enter into a deep read
    Personally and professionally, I see the need to learn more to engage myself and my organization into social media.

  3. By Bishop on May 29, 2009 | Reply

    5.0 out of 5 stars
    What social media means, and how to plan for marketing
    If you’re a marketer or a CEO and you think social media is dumb, or a waste of time, or a bunch of amateurs, please know this: Sometimes you’re right.

  4. By Faolan on May 29, 2009 | Reply

    5.0 out of 5 stars
    Outstanding book to begin an understanding of how to use Social Media.

    Customer Video Review Length:: 0:56 Mins

  5. By Jahdahdieh on May 29, 2009 | Reply

    5.0 out of 5 stars
    The Best Parties are Full of Surprises
    Social media is the 24/7 virtual cocktail party where everyone is invited and anyone can say whatever they like about your brand, your company and even you!

  6. By Xaviera on May 30, 2009 | Reply

    5.0 out of 5 stars
    A great introduction into Social Media
    This book is a must read for anyone who wants to gain valuable, targeted insight into their business.

  7. By Otis on May 30, 2009 | Reply

    5.0 out of 5 stars
    Great advice from solid experts
    Having followed Jim Tobin for some time on twitter (@jtobin), and being a big fan of ignite social media, I’m sure this book will provide a wealth of knowledge around the social…

Post a Comment

Anti-Spam Protection by WP-SpamFree